Lean UX: Creating Great Products with Agile Teams 3/e

Jeff Gothelf , Josh Seiden

  • 出版商: O'Reilly
  • 出版日期: 2021-10-26
  • 定價: $1,850
  • 售價: 9.0$1,665
  • 語言: 英文
  • 頁數: 256
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 1098116305
  • ISBN-13: 9781098116309
  • 相關分類: Agile Software
  • 立即出貨 (庫存 < 3)

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商品描述

Lean UX is synonymous with modern product design and development. By combining human-centric design, agile ways of working, and a strong business sense, designers, product managers, developers, and scrum masters around the world are making Lean UX the leading approach for digital product teams today.

In the third edition of this award-winning book, authors Jeff Gothelf and Josh Seiden help you focus on the product experience rather than deliverables. You'll learn tactics for integrating user experience design, product discovery, agile methods, and product management. And you'll discover how to drive your design in short, iterative cycles to assess what works best for businesses and users. Lean UX guides you through this change--for the better.

  • Facilitate the Lean UX process with your team with the Lean UX Canvas
  • Ensure every project starts with clear customer-centric success criteria
  • Understand the role of designer on a agile team
  • Write and contribute design and experiment stories to the backlog
  • Ensure that design work takes place in every sprint
  • Build product discovery into your team's velocity

商品描述(中文翻譯)

Lean UX(精益UX)與現代產品設計和開發同義。通過結合以人為中心的設計、敏捷工作方式和強大的商業意識,全球的設計師、產品經理、開發人員和Scrum主管正在將Lean UX成為當今數字產品團隊的領先方法。

在這本屢獲殊榮的書的第三版中,作者Jeff Gothelf和Josh Seiden幫助您專注於產品體驗而不是交付成果。您將學習整合用戶體驗設計、產品發現、敏捷方法和產品管理的策略。您還將發現如何以短期迭代的方式推動設計,以評估對企業和用戶最有效的方法。Lean UX將引導您實現這種變革-讓事情變得更好。

- 使用Lean UX Canvas與團隊一起促進Lean UX流程
- 確保每個項目都以明確的以客戶為中心的成功標準開始
- 了解在敏捷團隊中設計師的角色
- 撰寫並貢獻設計和實驗故事到待辦事項清單
- 確保每個迭代都進行設計工作
- 將產品發現納入團隊的速度中

作者簡介

Jeff Gothelf helps organizations build better products and executives build the cultures that build better products. He is the co-author of the award-winning book Lean UX and the Harvard Business Review Press book Sense & Respond as well as the self-published Lean vs Agile vs Design Thinking and Forever Employable. Starting off as a software designer, Jeff now works as a coach, consultant and keynote speaker helping companies bridge the gaps between business agility, digital transformation, product management and human-centred design. Most recently Jeff co-founded Sense & Respond Press, a publishing house for practical business books for busy executives.

Josh Seiden is a designer, author and coach who works with teams to create great products and services. He helps teams solve real problems for customers and create value for businesses.

He also works as a coach to help teams improve the way they work, build more effective collaborations, and enjoy the journey of product development. He helps companies create the culture, processes and practices to do great work.

He's a co-founder of Sense & Respond Press, a micro-publisher that creates short, beautiful books on innovation, digital transformation, and product management.

In addition to "Lean UX," he's the author of Outcomes Over Output (S&R Press) and the co-author of Sense & Respond (from Harvard Business Publishing).

作者簡介(中文翻譯)

Jeff Gothelf協助組織打造更好的產品,並協助高層打造能夠打造更好產品的企業文化。他是屢獲殊榮的書籍《精實UX》和哈佛商業評論出版社的《感知與回應》的合著者,也是自行出版的《精實對敏捷對設計思維》和《永遠有價值的就業》的作者。Jeff起初是一名軟體設計師,現在擔任教練、顧問和主題演講者,幫助企業在業務敏捷、數位轉型、產品管理和以人為本的設計之間建立橋樑。最近,Jeff共同創辦了Sense & Respond Press,這是一家為忙碌高層提供實用商業書籍的出版社。

Josh Seiden是一位設計師、作家和教練,與團隊合作創造出優秀的產品和服務。他幫助團隊解決客戶真正面臨的問題,為企業創造價值。

他還擔任教練,幫助團隊改善工作方式,建立更有效的合作關係,並享受產品開發的旅程。他幫助企業創建文化、流程和實踐,以做出出色的工作。

他是Sense & Respond Press的共同創辦人,這是一家專門創作關於創新、數位轉型和產品管理的短小精美書籍的微型出版社。

除了《精實UX》,他還是《成果勝於輸出》(S&R Press)的作者,以及《感知與回應》(哈佛商業出版社)的合著者。