The Functional Art: An introduction to information graphics and visualization (Paperback)

Alberto Cairo

  • 出版商: New Riders
  • 出版日期: 2012-08-22
  • 售價: $1,850
  • 貴賓價: 9.5$1,758
  • 語言: 英文
  • 頁數: 384
  • 裝訂: Paperback
  • ISBN: 0321834739
  • ISBN-13: 9780321834737
  • 相關分類: Data-visualization
  • 立即出貨 (庫存 < 4)

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商品描述

Unlike any time before in our lives, we have access to vast amounts of free information. With the right tools, we can start to make sense of all this data to see patterns and trends that would otherwise be invisible to us. By transforming numbers into graphical shapes, we allow readers to understand the stories those numbers hide. In this practical introduction to understanding and using information graphics, you’ll learn how to use data visualizations as tools to see beyond lists of numbers and variables and achieve new insights into the complex world around us. Regardless of the kind of data you’re working with–business, science, politics, sports, or even your own personal finances–this book will show you how to use statistical charts, maps, and explanation diagrams to spot the stories in the data and learn new things from it.

You’ll also get to peek into the creative process of some of the world’s most talented designers and visual journalists, including Condé Nast Traveler’s John Grimwade, National Geographic Magazine’s Fernando Baptista, The New York Times’ Steve Duenes, The Washington Post’s Hannah Fairfield, Hans Rosling of the Gapminder Foundation, Stanford’s Geoff McGhee, and European superstars Moritz Stefaner, Jan Willem Tulp, Stefanie Posavec, and Gregor Aisch. The book also includes a DVD-ROM containing over 90 minutes of video lessons that expand on core concepts explained within the book and includes even more inspirational information graphics from the world’s leading designers.

The first book to offer a broad, hands-on introduction to information graphics and visualization, The Functional Art reveals:

• Why data visualization should be thought of as “functional art” rather than fine art
• How to use color, type, and other graphic tools to make your information graphics more effective, not just better looking
• The science of how our brains perceive and remember information  
• Best practices for creating interactive information graphics
• A comprehensive look at the creative process behind successful information graphics  
• An extensive gallery of inspirational work from the world’s top designers and visual artists

On the DVD-ROM:
In this introductory video course on information graphics, Alberto Cairo goes into greater detail with even more visual examples of how to create effective information graphics that function as practical tools for aiding perception. You’ll learn how to: incorporate basic design principles in your visualizations, create simple interfaces for interactive graphics, and choose the appropriate type of graphic forms for your data. Cairo also deconstructs successful information graphics from The New York Times and National Geographic magazine with sketches and images not shown in the book.

商品描述(中文翻譯)

與我們以往的生活不同,我們現在可以獲得大量的免費資訊。憑藉適當的工具,我們可以開始理解所有這些數據,看到對我們來說原本看不見的模式和趨勢。通過將數字轉化為圖形形狀,我們使讀者能夠理解這些數字所隱藏的故事。在這本實用的信息圖形理解和使用入門書中,您將學習如何使用數據可視化作為工具,超越數字和變量的列表,對我們周圍複雜世界中的新見解。無論您處理的是哪種類型的數據 - 商業、科學、政治、體育,甚至是您自己的個人財務 - 本書將向您展示如何使用統計圖表、地圖和解釋圖來發現數據中的故事並從中學到新知識。

您還將有機會一窺世界上一些最有才華的設計師和視覺記者的創作過程,包括《康泰納仕旅行者》的約翰·格林韋德、《國家地理雜誌》的費爾南多·巴普蒂斯塔、《紐約時報》的史蒂夫·杜尼斯、《華盛頓郵報》的漢娜·費爾菲爾德、Gapminder基金會的漢斯·羅斯林、斯坦福大學的杰夫·麥基和歐洲的超級明星莫里茨·斯特凡納、揚·威廉·圖爾普、斯特凡妮·波薩維克和格雷戈爾·艾希。本書還包括一個DVD-ROM,其中包含超過90分鐘的視頻課程,進一步擴展了書中解釋的核心概念,並包含了世界頂級設計師的更多啟發性信息圖形。

作為一本廣泛而實用的信息圖形和可視化入門書,《功能藝術》揭示了以下內容:
• 為什麼數據可視化應該被視為“功能藝術”而不是純粹的藝術
• 如何使用顏色、字體和其他圖形工具使您的信息圖形更加有效,而不僅僅是更好看
• 我們的大腦如何感知和記憶信息的科學
• 創建交互式信息圖形的最佳實踐
• 成功信息圖形背後的創作過程的全面介紹
• 世界頂級設計師和視覺藝術家的廣泛作品庫

在DVD-ROM中:
在這個信息圖形的入門視頻課程中,阿爾貝托·開羅將更詳細地介紹如何創建有效的信息圖形,作為幫助感知的實用工具,並提供更多視覺示例。您將學習如何在視覺化中融入基本設計原則,創建簡單的交互式圖形界面,以及為您的數據選擇適當的圖形形式。開羅還通過草圖和圖像解構了《紐約時報》和《國家地理雜誌》的成功信息圖形,這些圖形在書中未顯示。