Identity Shift: Where Identity Meets Technology in the Networked-Community Age (Paperback)

Allison Cerra, Christina James

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商品描述

Explore the intersection of technology and identity

Does technology cause a shift in how we perceive our relationships and ourselves?
 
To find the answer, global communications leader Alcatel-Lucent commissioned an extensive research study. Subjects crossed geographic, generational, socioeconomic, and cultural boundaries. Hundreds of hours of documented observation and interviews with real people led to the fascinating conclusions in these pages. While technology will never define us, this study reveals how profoundly it influences the way we define ourselves.

Coverage includes:

The 3-P Model of Identity
Presentation: The Mirror Image 
Protection: Exposing the Blind Spots 
Preference: The (Un)Conscious Filter of (In)Finite Choice 

The Universal Laws 
The Law of Learned Helplessness: Failure Is the Only Option 
The Law of Illusion: Lie to Me 
The Law of Recall: Taking It from the Top 
Rationalization: Finding Harmony in the Discord 

Identity through the Life Stages 
Teenage Growing Pains
Emerging Adulthood: In Search of the Ideal
The "Meet" Market 
The Parent Puzzle 
The Midlife Rebirth 

Who Are We Becoming?

Whether your interest lies in sociology, psychology, marketing or technology, Identity Shift examines the impact of living in an age where virtually all of our personal information and interactions with others can be available with the click of a mouse.

 

 

商品描述(中文翻譯)

探索科技與身份的交集

科技是否改變了我們對關係和自我認知的觀念?為了找到答案,全球通訊領導者阿爾卡特-朗訊委託進行了一項廣泛的研究。研究對象跨越地理、世代、社經和文化界限。數百個小時的觀察和與真實人士的訪談,得出了這些頁面上引人入勝的結論。雖然科技永遠不會定義我們,但這項研究揭示了它對我們定義自己的方式有多深遠。

內容包括:
身份的3P模型
呈現:鏡像
保護:揭示盲點
偏好:有限選擇的(非)意識過濾器

普遍法則
學習無助的法則:失敗是唯一選項
幻覺法則:對我撒謊
回憶法則:從頭開始
合理化:在不和諧中尋找和諧

生命階段中的身份
青少年的成長煩惱
新興成年期:尋找理想
「相遇」市場
父母之謎
中年重生

我們正在成為誰?
無論您的興趣是社會學、心理學、市場營銷還是科技,身份轉變研究探討了在一個幾乎所有個人信息和與他人互動都可以通過點擊鼠標獲得的時代生活的影響。