Risk Communication: A Handbook for Communicating Environmental, Safety, and Health Risks

Regina E. Lundgren, Andrea H. McMakin

  • 出版商: IEEE
  • 出版日期: 2018-09-25
  • 定價: $2,800
  • 售價: 9.5$2,660
  • 語言: 英文
  • 頁數: 544
  • 裝訂: Hardcover
  • ISBN: 1119456118
  • ISBN-13: 9781119456117
  • 立即出貨 (庫存=1)

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商品描述

THE ESSENTIAL HANDBOOK FOR EFFECTIVELY COMMUNICATING ENVIRONMENTAL, SAFETY, AND HEALTH RISKS, FULLY REVISED AND UPDATED

Now in its sixth edition, Risk Communication has proven to be a valuable resource for people who are tasked with the responsibility of understanding how to apply the most current approaches to care, consensus, and crisis communication. The sixth edition updates the text with fresh and illustrative examples, lessons learned, and recent research as well as provides advice and guidelines for communicating risk information in the United States and other countries.

The authors help readers understand the basic theories and practices of risk communication and explain how to plan an effective strategy and put it into action. The book also contains information on evaluating risk communication efforts and explores how to communicate risk during and after an emergency. Risk Communication brings together in one resource proven scientific research with practical, hands-on guidance from practitioners with over 30 years of experience in the field. This important guide:

  • Provides new examples of communication plans in government and industry, use of social media, dealing with "fake news," and new digital tools for stakeholder involvement and crisis communications
  • Contains a new chapter on partnerships which covers topics such as assigning roles and expectations, ending partnerships, and more
  • Presents real-world case studies with key lessons all risk communicators can apply.

Written for engineers, scientists, professors and students, land use planners, public health practitioners, communication specialists, consultants, and regulators, the revised sixth edition of Risk Communication is the must-have guide for those who communicate risks.

商品描述(中文翻譯)

《有效溝通環境、安全和健康風險的基本手冊,全面修訂和更新》

現在已經到第六版的《風險溝通》已被證明是一個對於負責了解如何應用最新方法來進行關懷、共識和危機溝通的人們來說是一個寶貴的資源。第六版通過新鮮而生動的例子、經驗教訓和最新研究來更新文本,並提供了在美國和其他國家傳遞風險信息的建議和指南。

作者幫助讀者了解風險溝通的基本理論和實踐,並解釋如何制定有效的策略並付諸行動。該書還包含評估風險溝通努力的信息,並探討如何在緊急情況發生後進行風險溝通。《風險溝通》將經過驗證的科學研究與在該領域擁有30多年經驗的從業人員的實踐指導結合在一起。這本重要的指南:

- 提供了政府和工業界溝通計劃、使用社交媒體、應對“假新聞”以及利用新的數字工具進行利益相關者參與和危機溝通的新例子。
- 包含一個新的合作夥伴關係章節,涵蓋分配角色和期望、結束合作夥伴關係等主題。
- 提供了真實案例研究,所有風險溝通者都可以應用其中的關鍵教訓。

這本修訂版的第六版《風險溝通》針對工程師、科學家、教授和學生、土地利用規劃師、公共衛生從業人員、溝通專家、顧問和監管機構等人士撰寫,是那些進行風險溝通的人必備的指南。