A Field Guide to Digital Transformation

Erl, Thomas, Stoffers, Roger

A Field Guide to Digital Transformation

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商品描述

Your Complete Guide to Digital Transformation

A Field Guide to Digital Transformation is the definitive book on digital transformation. Top-selling IT author Thomas Erl and long-time practitioner Roger Stoffers combine to provide comprehensive, yet easy-to-understand coverage of essential digital transformation concepts, practices, and technologies in the format of a plain-English tutorial written for any IT professionals, students, or decision-makers.

With more than 160 diagrams, this guide provides a highly visual exploration of what digital transformation is, how it works, and the techniques and technologies required to successfully build modern-day digital transformation solutions.

Learn from the experts and:

  • Discover what digital transformation is, why it emerged and when to apply it
  • Identify the significant business benefits that successful digital transformations can deliver and how to turn your organization into a "disruptive" force
  • Prepare for and overcome the common challenges associated with digital transformation initiatives
  • Understand the data-driven nature of digital transformation solutions and how they use and continually accumulate data intelligence
  • Understand how digital transformation solutions can utilize AI technology for intelligent automated decision-making
  • Gain insight into customer-centricity and how its practices are applied as part of digital transformations
  • Explore key digital transformation automation technologies, such as Robotic Process Automation (RPA), Internet of Things (IoT), Blockchain. and Cloud Computing
  • Explore key digital transformation data science technologies, such as Artificial Intelligence (AI), Machine Learning, and Big Data Analysis & Analytics

The book concludes with a uniquely detailed and highly visual real-world business scenario that provides step-by-step insights into how a digital transformation solution works, how it utilizes data intelligence to improve customer relationship building, and how it collects new data intelligence in support of ehancing future business capabilities.

 

商品描述(中文翻譯)

《數位轉型完全指南》

《數位轉型實戰指南》是關於數位轉型的權威書籍。暢銷資訊科技作家Thomas Erl和長期從業者Roger Stoffers共同提供了全面且易於理解的數位轉型概念、實踐和技術的涵蓋範圍，以平易近人的教程形式撰寫，適用於任何資訊科技專業人士、學生或決策者。

這本指南包含超過160張圖表，以高度視覺化的方式探索數位轉型的定義、運作方式以及成功建立現代數位轉型解決方案所需的技術和技巧。

從專家那裡學習並：

- 了解數位轉型是什麼，為什麼它出現以及何時應用它
- 辨識成功的數位轉型所能帶來的重大商業利益，以及如何將您的組織轉變為「顛覆性」力量
- 為數位轉型計畫做好準備並克服常見的挑戰
- 了解數位轉型解決方案的數據驅動性質，以及它們如何使用和不斷累積數據智能
- 了解數位轉型解決方案如何利用人工智慧技術進行智能自動化決策
- 深入瞭解以客戶為中心的理念，以及它如何應用於數位轉型中
- 探索關鍵的數位轉型自動化技術，如機器人流程自動化（RPA）、物聯網（IoT）、區塊鏈和雲端運算
- 探索關鍵的數位轉型數據科學技術，如人工智慧（AI）、機器學習和大數據分析與洞察

書籍以一個獨特詳細且高度視覺化的實際業務場景作為結尾，提供逐步深入了解數位轉型解決方案的洞察，以及它如何利用數據智能改善客戶關係建立，並如何收集新的數據智能以支持未來業務能力的提升。

作者簡介

Thomas Erl is a best-selling IT author who has authored and co-authored 15 books published by Prentice Hall and Pearson Education and dedicated to topics focused on contemporary information technology and practices. These titles were delivered for the Pearson Digital Enterprise Series from Thomas Erl (formerly the Prentice Hall Service Technology Series from Thomas Erl) for which Thomas also acts as series editor.

 

As founder and president of Arcitura Education (www.arcitura.com), Thomas also leads the development of curricula for internationally recognized, vendor-neutral training and accreditation programs. Arcitura's portfolio currently consists of over 100 courses, over 90 Pearson VUE exams, and over 40 certification tracks, covering topics such as Digital Transformation, Robotic Process Automation (RPA), DevOps, Blockchain, IoT, Containerization, Machine Learning, Artificial Intelligence (AI), Cybersecurity, Service-Oriented Architecture (SOA), Cloud Computing and Big Data Analytics.

 

 

Roger Stoffers is a TOGAF-certified Enterprise Architect passionate about Digital Transformation and Integration. Roger has worked for (and with) organizations in Telecommunication, Government and Finance industries, building 25 years of experience in multinational organizations. He has served as principal and lead Enterprise Domain Architect for digital business transformation initiatives, with strong focus for customer relationships and sustainable organizational agility in distributed environments.

 

Presently Roger works as Enterprise Architect for de Volksbank, fostering Customer Centricity and the organization's Sustainability & Social Responsibility goals with Data-Driven Customer Engagement and Decisioning. Independently, Roger is a worldwide consulting architect for digital transformation and integration, and a senior trainer for (enterprise) architecture topics and contemporary vendor-neutral technology and next-generation IT topics. He is a speaker at conferences about Digital Transformation, SOA and Microservices and Enterprise Architecture. He is a contributor for the Service-Oriented Architecture: Analysis and Design for Service and Microservices book from the Pearson Digital Enterprise Series from Thomas Erl.

 

作者簡介(中文翻譯)

Thomas Erl是一位暢銷的IT作家，他已經出版了15本由Prentice Hall和Pearson Education出版的書籍，專注於當代資訊技術和實踐的主題。這些書籍是為Thomas Erl的Pearson Digital Enterprise Series（前身為Prentice Hall Service Technology Series）撰寫的，Thomas也擔任該系列的編輯。

作為Arcitura Education（www.arcitura.com）的創始人和總裁，Thomas還領導國際認可的供應商中立培訓和認證計劃的課程開發。Arcitura目前的產品組合包括100多門課程、90多個Pearson VUE考試和40多個認證軌道，涵蓋數字轉型、機器人流程自動化（RPA）、DevOps、區塊鏈、物聯網、容器化、機器學習、人工智能（AI）、網絡安全、面向服務的架構（SOA）、雲計算和大數據分析等主題。

Roger Stoffers是一位TOGAF認證的企業架構師，對數字轉型和整合充滿熱情。Roger在電信、政府和金融行業的組織中工作（和合作），在跨國組織中擁有25年的經驗。他曾擔任數字業務轉型項目的主要和領導企業領域架構師，強調客戶關係和分散環境中的可持續組織敏捷性。

目前，Roger在de Volksbank擔任企業架構師，通過數據驅動的客戶參與和決策，促進客戶至上和組織的可持續性和社會責任目標。此外，Roger還是一位全球數字轉型和整合的諮詢架構師，以及（企業）架構主題和當代供應商中立技術和下一代IT主題的高級培訓師。他是關於數字轉型、SOA和微服務以及企業架構的會議演講嘉賓。他也是Thomas Erl的Pearson Digital Enterprise Series的《面向服務的架構：服務和微服務的分析與設計》一書的貢獻者。

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