Get Seen: Online Video Secrets to Building Your Business (Hardcover)

Steve Garfield

  • 出版商: Wiley
  • 出版日期: 2010-01-01
  • 定價: $850
  • 售價: 2.3$199
  • 語言: 英文
  • 頁數: 352
  • 裝訂: Hardcover
  • ISBN: 0470525460
  • ISBN-13: 9780470525463
  • 相關分類: 行銷/網路行銷 Marketing
  • 立即出貨(限量) (庫存=2)

相關主題

商品描述

The era of online video has arrived—now make it work for your business

In the last year, the world of online video exploded. Hollywood got into the game, professional actors and writers joined in, and independent producers looked to find their niche. Now, companies are wide awake to the opportunities for product and brand promotion as well as customer engagement. So how do you want to fit into the new online video universe?

The must-have guide, Get Seen by Steve Garfield, the "Paul Revere of video blogging," offers a quick and complete toolkit to get you up to speed on the latest that online video and related media have to offer.

  • Examines success stories of how companies have used online video
  • Presents a series of plans and tools that businesses can follow as they expand onto the social web
  • Provides clear step by step directions on how to record, edit, and export videos, where to post them, how to build a community around their content, and what to do to increase views by making it go viral

If you're ready to take full advantage of online video's many benefits, Get Seen is the one resource you need.

商品描述(中文翻譯)

網路影片時代已經來臨-現在讓它為您的業務發揮作用

在過去的一年裡,網路影片的世界爆炸了。好萊塢加入了這個遊戲,專業演員和作家也加入其中,獨立製片人則尋找他們的定位。現在,公司們對於產品和品牌推廣以及客戶參與的機會有了清醒的認識。那麼,您想如何融入新的網路影片世界呢?

《Get Seen》是由「影片部落格的保羅·瑞佛」史蒂夫·加菲爾德所著的必備指南,提供了一個快速而完整的工具包,讓您了解網路影片和相關媒體的最新資訊。


  • 探討了公司如何成功使用網路影片的案例

  • 提供了一系列計劃和工具,供企業在社交網路上擴展業務時使用

  • 提供了明確的逐步指南,教您如何錄製、編輯和匯出影片,以及在哪裡發佈它們,如何建立團體,以及如何通過使其病毒式傳播來增加觀看次數


如果您準備充分利用網路影片的許多好處,《Get Seen》是您唯一需要的資源。