Management Science 4/e【內含Access Code,經使用不受退】

Powell

  • 出版商: Wiley
  • 出版日期: 2013-10-07
  • 售價: $1,360
  • 貴賓價: 9.8$1,332
  • 語言: 英文
  • 頁數: 544
  • 裝訂: 平裝
  • ISBN: 1118582691
  • ISBN-13: 9781118582695
  • 相關分類: 管理與領導 Management-leadership
  • 下單後立即進貨 (約5~7天)

商品描述

●New coverage of data exploration and data mining, shifting focus from explanatory modeling to predictive modeling, and the modern emphasis on predictive performance using validation data.
●Updated content reflecting the latest version of Analytic Solver Platform throughout the book.
●The text has been streamlined so that it is adaptable to different uses: the treatment of basic Excel skills and Visual Basic for Applications are featured in separate appendices, and background material on basic probability and statistics are offered in two other appendices.
●Expanded coverage of data analysis.

Now in its fourth edition, Powell and Baker’s Management Science: The Art of Modeling with Spreadsheets, 4th Editionprovides students and business analysts with the technical knowledge and skill needed to develop real expertise in business modeling.  In this book, the authors cover spreadsheet engineering, management science, and the modeling craft. Management Science, 4th Edition provides students and business analysts with the technical knowledge and skill needed to develop real expertise in business modeling. The authors cover spreadsheet engineering, management science, and the modeling craft. The text is designed to improve modeling efficiency and modeling effectiveness by focusing on the most important tasks and tools.

作者簡介

Stephen G. Powell - Dartmouth College
Kenneth R. Baker - Dartmouth College

目錄大綱

CHAPTER 1 INTRODUCTION
CHAPTER 2 MODELING IN A PROBLEM-SOLVING FRAMEWORK
CHAPTER 3 SPREADSHEET ENGINEERING
CHAPTER 4 ANALYSIS USING SPREADSHEETS
CHAPTER 5 DATA EXPLORATION AND PREPARATION
CHAPTER 6 CLASSIFICATION AND PREDICTION METHODS
CHAPTER 7 SHORT-TERM FORECASTING
CHAPTER 8 NONLINEAR OPTIMIZATION
CHAPTER 9 LINEAR OPTIMIZATION
CHAPTER 10 OPTIMIZATION OF NETWORK MODELS
CHAPTER 11 INTEGER OPTIMIZATION
CHAPTER 12 OPTIMIZATION OF NONSMOOTH MODELS
CHAPTER 13 DECISION ANALYSIS
CHAPTER 14 MONTE CARLO SIMULATION
CHAPTER 15 OPTIMIZATION IN SIMULATION
MODELING CASES