Creative Truth: Start & Build a Profitable Design Business (Paperback)

Brad Weaver

  • 出版商: Focal Press
  • 出版日期: 2016-02-23
  • 售價: $1,320
  • 貴賓價: 9.5$1,254
  • 語言: 英文
  • 頁數: 288
  • 裝訂: Paperback
  • ISBN: 1138844896
  • ISBN-13: 9781138844896
  • 立即出貨 (庫存 < 3)

商品描述

Creative Truth is your playbook for starting, building, and enjoying a profitable design business. Whether you’re a solo freelancer working from home or a small group of creative entrepreneurs ready to get to the next level, this is your roadmap to success. You’re the CEO, CFO, CTO, Secretary, Janitor, Office Manager, and everything in between. Finding a balance between running the business and doing great creative work is a constant struggle. From learning how to price your work and manage your time, to setting up your business and defining your market, Brad Weaver covers everything designers need to know to run a studio without losing heart.

Highlights:

• Real numbers, real tools, and best practices in a toolkit that you can start using immediately in your business.

• A companion website that offers up-to-date resources, articles, tools, and discussions, allowing readers to continue learning as they grow.

• Practical tips for getting clients, being more profitable, building your network, managing your operations, getting things done, hiring help, managing contractors, and finding joy along the way.

商品描述(中文翻譯)

《創意真相》是你開展、建立和享受盈利設計業務的指南。無論你是在家工作的獨立自由職業者,還是一小群準備邁向更高層次的創意企業家,這本書都是你成功之路的地圖。你是CEO、CFO、CTO、秘書、清潔工、辦公室經理,以及其他所有角色。在經營業務和做出優秀的創意工作之間找到平衡是一個持續的挑戰。從學習如何定價和管理時間,到建立業務和定義市場,Brad Weaver涵蓋了設計師們運營工作室所需了解的一切,而不會失去熱情。

亮點:
• 提供實際數據、實用工具和最佳實踐,讓你可以立即在業務中使用。
• 附帶網站提供最新資源、文章、工具和討論,讓讀者在成長過程中繼續學習。
• 提供實用的技巧,幫助你獲得客戶、提高盈利能力、擴大人脈網絡、管理業務運營、完成任務、聘請幫手、管理承包商,並在過程中找到快樂。