Mobile Media Methods
Hjorth, Larissa, Goggin, Gerard
- 出版商: Polity
- 出版日期: 2024-08-27
- 售價: $2,620
- 貴賓價: 9.5 折 $2,489
- 語言: 英文
- 頁數: 224
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 1509558799
- ISBN-13: 9781509558797
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商品描述
Mobile media such as smartphones, apps, and social media are an integral part of everyday life, used by billions of people around the world. For students and researchers, mobile media also offer a treasure trove of new concepts, methods, and techniques to do research - representing a new phase in digital methods. Across disciplines, researchers rely upon mobile media for quantitative and qualitative projects, to gather data and document sound and images, engage with participants, and disseminate findings.
This is the first textbook devoted to explaining these innovative and groundbreaking mobile media methods. Exploring the opportunities and limitations mobile media offer for methods, the book covers a range of topics from mobilities and placemaking to virtual reality and AI, as well as new kinds of mobility such as e-scooters and connected cars. Student-friendly features such as practical guidance on how to gather and analyse data alongside exercises are also included. Underscoring the book throughout is the definition of methods as not just a series of tools and techniques, but as an invitation to rethink how to conceptualize, practice, study and theorize the relationship between research, data and the field.
Drawing from the best of mobile and digital communication research, Mobile Media Methods offers a clear, accessible, and practical guide to mobile media methods. It is essential reading and a useful resource for students and scholars of digital technology and research methods.
This is the first textbook devoted to explaining these innovative and groundbreaking mobile media methods. Exploring the opportunities and limitations mobile media offer for methods, the book covers a range of topics from mobilities and placemaking to virtual reality and AI, as well as new kinds of mobility such as e-scooters and connected cars. Student-friendly features such as practical guidance on how to gather and analyse data alongside exercises are also included. Underscoring the book throughout is the definition of methods as not just a series of tools and techniques, but as an invitation to rethink how to conceptualize, practice, study and theorize the relationship between research, data and the field.
Drawing from the best of mobile and digital communication research, Mobile Media Methods offers a clear, accessible, and practical guide to mobile media methods. It is essential reading and a useful resource for students and scholars of digital technology and research methods.
商品描述(中文翻譯)
智慧型手機、應用程式和社交媒體等行動媒體已成為人們日常生活中不可或缺的一部分,全球數十億人使用這些媒體。對於學生和研究人員來說,行動媒體也提供了一個寶藏般的新概念、方法和技術,用於研究,代表了數位方法的新階段。跨學科領域,研究人員依賴行動媒體進行定量和定性項目,收集數據和記錄聲音和影像,與參與者互動,並傳播研究結果。
這是第一本專門解釋這些創新和開創性行動媒體方法的教科書。本書探討了行動媒體方法所提供的方法的機會和限制,涵蓋了從流動性和地方創造到虛擬現實和人工智慧,以及電動滑板車和連接車等新型流動性。本書還包括了實用指導,教導如何收集和分析數據,以及練習。貫穿整本書的是將方法定義為不僅僅是一系列工具和技術,而是重新思考如何概念化、實踐、研究和理論化研究、數據和領域之間的關係的邀請。
《行動媒體方法》借鑒了行動和數位傳播研究的最佳成果,提供了一個清晰、易於理解和實用的行動媒體方法指南。這是數位技術和研究方法的學生和學者必讀的重要資源。
作者簡介
Larissa Hjorth is Distinguished Professor in the School of Media and Communication at RMIT University.
Gerard Goggin is Professor in the Institute for Culture and Society at Western Sydney University.
作者簡介(中文翻譯)
Larissa Hjorth 是皇家墨爾本理工大學媒體與傳播學院的傑出教授。
Gerard Goggin 是西悉尼大學文化與社會研究所的教授。