Good Charts Workbook: Tips, Tools, and Exercises for Making Better Data Visualizations
暫譯: 好圖表工作手冊：提升數據視覺化的技巧、工具與練習

Berinato, Scott

Good Charts Workbook: Tips, Tools, and Exercises for Making Better Data Visualizations
  • 出版商: Harvard Business Review Press
  • 出版日期: 2019-01-22
  • 售價: $1,370
  • 貴賓價: 9.8 折 $1,342
  • 語言: 英文
  • 頁數: 288
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 1633696170
  • ISBN-13: 9781633696174
  • 相關分類: Data-visualization
  • 相關翻譯: 用圖表說話 (簡中版)

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商品描述

Talk. Sketch. Prototype. Repeat.

You know right away when you see an effective chart or graphic. It hits you with an immediate sense of its meaning and impact. But what actually makes it clearer, sharper, and more effective? If you're ready to create your own "good charts"--data visualizations that powerfully communicate your ideas and research and that advance your career--the Good Charts Workbook is the hands-on guide you've been looking for.

The original Good Charts changed the landscape by helping readers understand how to think visually and by laying out a process for creating powerful data visualizations. Now, the Good Charts Workbook provides tools, exercises, and practical insights to help people in all kinds of enterprises gain the skills they need to get started.

Harvard Business Review Senior Editor and dataviz expert Scott Berinato leads you, step-by-step, through the key challenges in creating good charts--controlling color, crafting for clarity, choosing chart types, practicing persuasion, capturing concepts--with warm-up exercises and mini-challenges for each. The Workbook includes helpful prompts and reminders throughout, as well as white space for users to practice the Good Charts talk-sketch-prototype process.

Good Charts Workbook is the must-have manual for better understanding the dataviz around you and for creating better charts to make your case more effectively.

商品描述(中文翻譯)

**談話。草圖。原型。重複。**

當你看到一個有效的圖表或圖形時，你會立刻知道它的意義和影響力。它會立即給你一種清晰的感受。但究竟是什麼讓它變得更清晰、更銳利、更有效呢？如果你準備好創建自己的「好圖表」——能夠強有力地傳達你的想法和研究，並推進你的職業生涯的數據視覺化，那麼《Good Charts Workbook》就是你一直在尋找的實用指南。

原版的《Good Charts》改變了格局，幫助讀者理解如何以視覺方式思考，並為創建強大的數據視覺化提供了一個流程。現在，《Good Charts Workbook》提供了工具、練習和實用見解，幫助各種企業中的人們獲得所需的技能以開始。

《哈佛商業評論》的高級編輯及數據視覺化專家Scott Berinato將逐步引導你克服創建好圖表的關鍵挑戰——控制顏色、清晰表達、選擇圖表類型、練習說服力、捕捉概念——並為每個挑戰提供熱身練習和小挑戰。《Workbook》在整個過程中包含了有用的提示和提醒，並留有空白區域供用戶練習《Good Charts》的談話-草圖-原型流程。

《Good Charts Workbook》是更好理解你周圍的數據視覺化以及創建更好圖表以更有效地表達你的觀點的必備手冊。

作者簡介

Scott Berinato, self-professed dataviz geek, is the author of Good Charts: The HBR Guide to Making Smarter, More Persuasive Data Visualizations, of which Fast Company said "It may just be the design manual of the year." He speaks frequently on the power and necessity of good data visualization--his most recent talk being his third consecutive year presenting on dataviz at SXSW in Austin, Texas--and has worked with many companies and individuals to up their dataviz game. He is a senior editor at Harvard Business Review where he writes and edits about visualization, and also technology and business.

Author social media/website info: linkedin.com/in/scott-berinato-6330ba54, twitter.com/scottberinato?lang=en

作者簡介(中文翻譯)

斯科特·貝里納托（Scott Berinato），自稱為數據視覺化迷，是《好圖表：HBR智慧數據視覺化指南》（Good Charts: The HBR Guide to Making Smarter, More Persuasive Data Visualizations）的作者，Fast Company 評價該書為「可能是今年的設計手冊」。他經常演講於數據視覺化的力量和必要性——最近一次的演講是他連續第三年在德克薩斯州奧斯汀的 SXSW 上發表有關數據視覺化的主題——並且與許多公司和個人合作，提升他們的數據視覺化能力。他是《哈佛商業評論》（Harvard Business Review）的高級編輯，負責撰寫和編輯有關視覺化、技術和商業的內容。

作者社交媒體/網站資訊：linkedin.com/in/scott-berinato-6330ba54, twitter.com/scottberinato?lang=en

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