Creating Data Stories with Tableau Public

Ashley Ohmann, Matt Floyd

  • 出版商: Packt Publishing
  • 出版日期: 2015-11-30
  • 售價: $1,410
  • 貴賓價: 9.5$1,340
  • 語言: 英文
  • 頁數: 218
  • 裝訂: Paperback
  • ISBN: 1849694761
  • ISBN-13: 9781849694766
  • 相關分類: Data-visualization
  • 海外代購書籍(需單獨結帳)

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商品描述

Illustrate your data in a more interactive and interesting way using Tableau Public

About This Book

  • Learn the basics of creating visualizations with Tableau using this concise reference book
  • Understand how to join and aggregate your data sources using Tableau
  • It is a step by step guide that uses examples to help you understand the key concepts and feature of Tableau Public

Who This Book Is For

This book is targeted at investigative journalists and bloggers with an interest in making rich and interactive data visualizations. Intermediate Tableau Public users and organizations can also use this book as a reference guide and teaching aid. Members of the media team, such as data specialists, web developers, editors, producers, and managers can also benefit from an understanding of the structure and challenges of writing an interactive and interesting data visualization using Tableau Public.

What You Will Learn

  • Connect to various data sources and understand what data is appropriate for Tableau Public
  • Understand chart types and when to use specific chart types with different types of data
  • Join and aggregate data for use in Tableau Public data stories
  • Discover features of Tableau Public, from basic to advanced
  • Involve calculations in Tableau Public
  • Build geographic maps to bring context to data
  • Create dashboards from one or more separate data visualizations
  • Create filters and actions to allow greater interactivity to Tableau Public visualizations and dashboards
  • Publish and embed Tableau visualizations and dashboards in articles

In Detail

Tableau Public is a very useful tool in anyone's data reporting toolbox that allows authors to add an interactive data element to any article. It allows investigative journalists and bloggers to tell a “data story”, allowing others to explore your data visualization. The relative ease of Tableau Public visualization creation allows data stories to be developed rapidly. It allows readers to explore data associations in multiple-sourced public data, and uses state-of-the-art dashboard and chart graphics to immerse the users in an interactive experience.

This book offers investigative journalists, bloggers, and other data story tellers a rich discussion of visualization creation topics, features, and functions. This book allows data story tellers to quickly gain confidence in understanding and expanding their visualization-creation knowledge, and allows them to quickly create interesting, interactive data visualizations to bring a richness and vibrancy to complex articles.

The book takes you from basic concepts in visualization creation, like connecting to data sources, cleansing data, chart types, common functions, map creation, and publishing to the Web, to more advanced functions.

It is a great overview and reference guide for beginner to intermediate Tableau Public data story tellers, and covers creation of Tableau Public visualizations of varying complexities.

Style and approach

This book is a crisp, systematic, and tutorial-styled guide to building interactive Tableau visualizations.

商品描述(中文翻譯)

以更互動和有趣的方式使用Tableau Public來呈現您的數據。

關於本書

- 通過這本簡明參考書學習使用Tableau創建視覺化的基礎知識。
- 了解如何使用Tableau連接和聚合數據來源。
- 這是一本以示例為輔助的逐步指南,幫助您理解Tableau Public的關鍵概念和功能。

本書適合對製作豐富且互動的數據視覺化感興趣的調查記者和博客作者。中級Tableau Public用戶和組織也可以將本書作為參考指南和教學輔助工具。媒體團隊的成員,如數據專家、網絡開發人員、編輯、製片人和經理,也可以從理解使用Tableau Public編寫互動和有趣的數據視覺化的結構和挑戰中受益。

您將學到什麼

- 連接各種數據源,了解哪些數據適合Tableau Public。
- 了解不同類型數據應該使用哪些特定圖表類型。
- 聯合和聚合數據以在Tableau Public數據故事中使用。
- 探索Tableau Public的基本和高級功能。
- 在Tableau Public中使用計算。
- 創建地理地圖以為數據提供背景。
- 從一個或多個獨立的數據視覺化中創建儀表板。
- 創建過濾器和操作,以實現對Tableau Public視覺化和儀表板的更大互動性。
- 在文章中發布和嵌入Tableau視覺化和儀表板。

詳細內容

Tableau Public是任何人數據報告工具箱中非常有用的工具,它允許作者在任何文章中添加互動數據元素。它使調查記者和博客作者能夠講述一個“數據故事”,讓其他人探索您的數據視覺化。Tableau Public視覺化創建的相對簡單性使得數據故事能夠快速發展。它允許讀者在多源公共數據中探索數據關聯性,並使用最先進的儀表板和圖表圖形將用戶沉浸在互動體驗中。

本書為調查記者、博客作者和其他數據故事講述者提供了有關視覺化創建主題、功能和功能的豐富討論。本書使數據故事講述者能夠快速建立對視覺化創建知識的理解和擴展信心,並能夠快速創建有趣、互動的數據視覺化,為複雜文章帶來豐富和活力。

本書從視覺化創建的基本概念開始,如連接數據源、清理數據、圖表類型、常用功能、地圖創建和發布到Web,然後深入介紹更高級的功能。

本書是一本簡潔、系統化和教程風格的指南,用於構建互動Tableau視覺化。