Sell Your Research: Public Speaking for Scientists

Youknovsky, Alexia, Bowers, James

Sell Your Research: Public Speaking for Scientists
  • 出版商: Springer
  • 出版日期: 2024-09-29
  • 售價: $1,470
  • 貴賓價: 9.5 折 $1,397
  • 語言: 英文
  • 頁數: 189
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 3031608860
  • ISBN-13: 9783031608865

    • 海外代購書籍(需單獨結帳)

相關主題

商品描述

Public speaking is an essential component in the life of a scientist, whatever your level of career. In this book, the authors describe a tried-and-tested technique for preparing a presentation: the SELL method. Following these three simple steps--Skeleton, Envelope, and Life and Logistics--will help you make the most out of any talk. Whether it be a 3-minute pitch or an hour-long plenary session, you will find pages of advice, theory, and practical exercises enabling you to Sell Your Research with impact. This second edition is enriched with new insights in storytelling, online presenting, and speaking with the media on hot topics.

For scientists these days, the work is not done until it is communicated. And now that problem is solved. Solidly researched and immaculately written, Sell Your Research is a goldmine of useful advice. Whether you are brimming with confidence or just setting out, this gem of a guidebook will improve every presentation and nurture every budding science communicator.

Dr. Stephen Webster, former Director of Science Communication Unit, Imperial College London

Public speaking is one of the most intimidating but crucial tasks in a scientist's career. This book provides a welcoming, clear, step-by-step guide to improving your presentations at every level. Reading it and following its advice will make your science talks less frightening and more enjoyable.

Dr. Laura Helmuth, Editor In Chief, Scientific American

商品描述(中文翻譯)

公共演講是科學家生活中不可或缺的一部分，無論你的職業生涯處於何種階段。在這本書中，作者描述了一種經過驗證的準備演講的技巧：SELL 方法。遵循這三個簡單步驟——Skeleton（骨架）、Envelope（包裝）和Life and Logistics（生命與後勤）——將幫助你充分利用任何演講。無論是三分鐘的簡報還是一小時的全體會議，你都會發現許多建議、理論和實用練習，幫助你以影響力推銷你的研究。這第二版增添了有關故事講述、線上演講和與媒體討論熱點話題的新見解。

對於當今的科學家來說，工作並未完成，直到它被傳達出來。而現在這個問題已經得到解決。《Sell Your Research》經過扎實的研究和精心的撰寫，是一個充滿有用建議的寶庫。無論你是充滿信心還是剛開始，這本寶貴的指南將改善每一次演講，培養每一位新興的科學傳播者。

史蒂芬·韋伯斯特博士，倫敦帝國學院科學傳播單位前主任

公共演講是科學家職業生涯中最具威脅性但又至關重要的任務之一。這本書提供了一個友好、清晰的逐步指南，幫助你在各個層面上改善演講。閱讀它並遵循其建議將使你的科學演講變得不那麼可怕，更加愉快。

勞拉·赫爾穆斯博士，《科學美國人》主編

作者簡介

Alexia Youknovsky

A chemical engineer by training, Alexia is the founder and the CEO of Agent Majeur, a science communication agency based in Paris. Since 2008, she has been working for major public and private research stakeholders across the world. With her team, she has trained more than 4,000 scientists with the desire to bring clarity and impact to their communication.

James Bowers, Ph.D.

James obtained his Ph.D. in Molecular Biology and Physiology in 2014, which he followed up with an M.Sc. in Science Media Production from Imperial College London. He then worked in factual TV production and as a science presenter, before working at Agent Majeur for three years as a trainer and consultant. Now, he is chief editor at the online science media Polytechnique Insights, launched in 2020.

作者簡介(中文翻譯)

亞歷克西亞·尤克諾夫斯基

亞歷克西亞是一位受過訓練的化學工程師，也是位於巴黎的科學傳播機構Agent Majeur的創辦人兼執行長。自2008年以來，她一直為全球主要的公共和私人研究機構工作。她的團隊已經培訓了超過4,000名科學家，旨在使他們的溝通更加清晰且具影響力。

詹姆斯·鮑爾斯，博士

詹姆斯於2014年獲得分子生物學和生理學的博士學位，隨後在倫敦帝國學院獲得科學媒體製作的碩士學位。他曾在事實性電視製作和科學主持人方面工作，然後在Agent Majeur擔任培訓師和顧問三年。現在，他是於2020年創立的在線科學媒體Polytechnique Insights的主編。

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