商品描述
This book delivers a chronological survey of the author's work. He is a pioneer in computer graphics/art, user interface/user-interaction design, information-oriented graphic design, and visible-language experiments. Aaron Marcus was one of the first to use computer technology in art, virtual reality, experimental visible languages, and information visualization in the early days of digital media. One part absorbing autobiography, one part designer monograph, the book tells the story of the early days of computer-based graphic design, fully supported with compelling images and backstories behind Marcus's innovative HCI/user-experience designs and solutions for brands like Apple, HP, Microsoft, Motorola, Oracle, Sabre, Samsung, SAP, US Federal Reserve Bank, Visa, and more. Examples provide a background/context, process, and results of work undertaken by the author and his firm for major companies worldwide. The text and figures reveal a personal philosophy and history of art, design, computers, and technology across 70 years.
商品描述(中文翻譯)
這本書提供了作者工作的時間性回顧。他是計算機圖形學/藝術、用戶介面/用戶互動設計、以信息為導向的平面設計以及可視語言實驗的先驅。Aaron Marcus 是最早在藝術、虛擬實境、實驗性可視語言和信息可視化中使用計算機技術的先驅之一，尤其是在數位媒體的早期階段。
這本書一方面是吸引人的自傳，另一方面是設計師的專著，講述了基於計算機的平面設計的早期歷程，並配有引人注目的圖片和背後故事，展示了Marcus為Apple、HP、Microsoft、Motorola、Oracle、Sabre、Samsung、SAP、美國聯邦儲備銀行、Visa等品牌所創新的HCI/用戶體驗設計和解決方案。
書中的範例提供了作者及其公司為全球主要企業所進行工作的背景/上下文、過程和結果。文本和圖形揭示了個人哲學以及70年來藝術、設計、計算機和技術的歷史。
作者簡介
Aaron Marcus is an award-winning graphic designer. computer artist, and former faculty member of Princeton, Yale, Hebrew University/Jerusalem, and University of California/Berkeley. His artwork is in the collection of the San Francisco Museum of Modern Art, the Victoria and Albert Museum/London, and the Computer History Museum/Mountain View. He has published 60 books and 300 articles. He founded Aaron Marcus and Associates in 1982. He has been a Fellow of the East-West Center, Honolulu, and a Staff Scientist at Lawrence Berkeley Laboratory. For 11 years he led/co-chaired the Design, User Experience, and Usability conference, which met worldwide. He is a Fellow of the American Institute of Graphic Arts, a member of the CHI Academy, and was named one of ICOGRADA's Master Designers of the Twentieth Century, 2000.
作者簡介(中文翻譯)
亞倫·馬庫斯（Aaron Marcus）是一位獲獎的平面設計師、電腦藝術家，曾任教於普林斯頓大學、耶魯大學、耶路撒冷希伯來大學及加州大學伯克利分校。他的藝術作品被舊金山現代藝術博物館、倫敦維多利亞與阿爾伯特博物館以及山景城電腦歷史博物館所收藏。他出版了60本書籍和300篇文章。1982年，他創立了亞倫·馬庫斯與聯合公司（Aaron Marcus and Associates）。他曾是檀香山東西中心的研究員，並在勞倫斯伯克利國家實驗室擔任科學家。11年來，他主導/共同主持了全球舉行的設計、用戶體驗和可用性會議。他是美國平面藝術學會的院士，也是CHI學院的成員，並於2000年被評選為ICOGRADA二十世紀大師設計師之一。
