Driving Value with Sprint Goals: Humble Plans, Exceptional Results

Building great software requires outstanding teamwork across multiple disciplines. All teams and participants need to align behind clear goals that deliver real value (outcomes), not just lots of features (output). Sprint Goals are the most powerful tool Scrum/Agile teams have to pursue high-value outcomes, but many Scrum Teams avoid them, misuse them, or struggle to apply them. Succeeding with Sprint Goals covers everything you need to define, create, and execute on Sprint Goals that deliver outstanding value to customers and the business.

Leading Scrum practitioner Maarten Dalmijn bridges the gap between theory and practice, offering a fresh, unique, and cohesive perspective on the Scrum framework that will be valuable to every Product Owner, Product Manager, Scrum Master, Agile coach, and technology executive. You will learn why Sprint Goals are so important, how to use them throughout the Sprint and at Review and Retrospective, how to overcome common obstacles to success, and how to use them to build high-performing teams.

As Dalmijn presents critical Scrum and product management fundamentals through the lens of the Sprint Goal, he helps you move your entire organization from low-value "feature factories" to high-value outcomes.

建立優秀軟體需要跨越多個領域的卓越團隊合作。所有團隊和參與者都需要對清晰的目標達成一致，這些目標能夠提供真正的價值（成果），而不僅僅是大量的功能（輸出）。Sprint Goals（迭代目標）是Scrum/Agile團隊追求高價值成果的最強工具，但許多Scrum團隊避免使用它們、誤用它們或難以應用它們。《成功的Sprint Goals》涵蓋了您需要定義、創建和執行能為客戶和業務帶來卓越價值的Sprint Goals的一切。

領先的Scrum實踐者Maarten Dalmijn彌合了理論與實踐之間的差距，提供了對Scrum框架的新鮮、獨特且連貫的觀點，對每位產品負責人、產品經理、Scrum Master、敏捷教練和技術主管都具有價值。您將學習到為何Sprint Goals如此重要，如何在整個Sprint以及回顧和反思中使用它們，如何克服常見的成功障礙，以及如何利用它們建立高效團隊。

當Dalmijn通過Sprint Goal的角度呈現關鍵的Scrum和產品管理基礎知識時，他將幫助您將整個組織從低價值的「功能工廠」轉變為高價值的成果。

Maarten Dalmijn is a consultant, speaker and trainer at Dalmijn Consulting. Maarten helps teams to beat the feature factory all over the world. Millions of practitioners have read his best-practice articles on Agile, Scrum, and Product Management. He specializes in helping companies to build empowered teams that can discover better ways of delivering value. Maarten is a frequent speaker at Fortune 500 companies, government organizations and international industry conferences. He has worked with many award-winning start-ups and scale-ups. Maarten is an ambassador and editor at Serious Scrum, the largest Scrum publication on Medium.

Maarten Dalmijn是Dalmijn Consulting的顧問、演講者和培訓師。Maarten幫助團隊在全球各地擊敗功能工廠。數百萬從業人員閱讀了他在敏捷、Scrum和產品管理方面的最佳實踐文章。他專注於幫助公司建立能夠發現提供價值更好方式的賦權團隊。Maarten經常在財富500強公司、政府機構和國際行業會議上演講。他曾與許多屢獲殊榮的初創企業和規模擴大企業合作。Maarten是Serious Scrum的大使和編輯，該刊物是Medium上最大的Scrum出版物。