Microsoft Dynamics CRM 4.0 Unleashed

Marc J. Wolenik, Damian Sinay

  • 出版商: SAMS
  • 出版日期: 2008-03-15
  • 定價: $1,800
  • 售價: 2.2$399
  • 語言: 英文
  • 頁數: 864
  • 裝訂: Paperback
  • ISBN: 0672329700
  • ISBN-13: 9780672329708
  • 相關分類: 企業資源規劃 Erp
  • 立即出貨(限量) (庫存=3)

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商品描述

Microsoft® Dynamics CRM 4.0 Unleashed presents start-to-finish guidance for planning, customizing, deploying, integrating, and managing Dynamics CRM in your unique business and technical environment. Authored by two leading Microsoft Dynamics implementers, this book systematically explains how the system works, why it works that way, and how you can leverage it to its fullest advantage.

 

The authors present clear examples, proven best practices, and pitfalls to avoid in using every significant Dynamics CRM capability. The far-reaching coverage ranges from Dynamics CRM’s sales, marketing, and customer service features to its automated workflows; from Outlook and Office integration to reporting and security. The authors offer independent insight into Dynamics CRM’s most powerful new features, from its improved interface to its new mail merge and data migration tools.

 

This book is for every IT professional who intends to work with Dynamics CRM, regardless of their experience with Dynamics or other CRM solutions. The authors provide example-rich, realistic coverage of advanced Dynamics customization, extensibility, and integration: information that is available nowhere else.

 

Detailed information on how to…

  • Set up, configure, and maintain all facets of Dynamics CRM in any organization or industry
  • Thoroughly understand both the on-premise and hosted versions of Dynamics CRM
  • Make the most of Dynamics’ new features, including email, the Outlook client, Internet Facing Deployment (IFD), and relationships
  • Manage sales leads, opportunities, accounts, contacts, marketing lists, sales collateral, campaigns, quotes, orders, and invoices
  • Improve customer service by integrating schedules, cases, contacts, product/service information, and more
  • Build powerful automated workflows that streamline key sales tasks and liberate salespeople for more effective selling
  • Efficiently administer and secure any Dynamics CRM implementation
  • Drive greater value by integrating Dynamics CRM with Microsoft Office productivity tools
  • Customize and extend Dynamics CRM using Visual Studio, .NET, and custom plug-ins and add-ons

ON THE WEB:

Download all of this book’s examples and source code at informit.com/title/9780672329708

商品描述(中文翻譯)

《Microsoft® Dynamics CRM 4.0 Unleashed》提供了從規劃、自定義、部署、整合到管理 Dynamics CRM 的全方位指導,以及如何在您獨特的業務和技術環境中充分利用它的方法。本書由兩位領先的 Microsoft Dynamics 實施者撰寫,系統地解釋了系統的運作原理、為何以及如何充分利用它的優勢。

作者提供清晰的示例、經過驗證的最佳實踐以及在使用每個重要的 Dynamics CRM 功能時應避免的陷阱。廣泛的內容涵蓋了從 Dynamics CRM 的銷售、市場營銷和客戶服務功能到自動化工作流程;從 Outlook 和 Office 整合到報告和安全性。作者獨立地深入探討了 Dynamics CRM 最強大的新功能,從改進的界面到新的郵件合併和數據遷移工具。

本書適用於所有打算使用 Dynamics CRM 的 IT 專業人士,無論他們對 Dynamics 或其他 CRM 解決方案的經驗如何。作者提供了豐富的實例,實際涵蓋了高級 Dynamics 自定義、可擴展性和整合的內容,這些資訊在其他地方都找不到。

詳細的資訊包括如何:
- 在任何組織或行業中設置、配置和維護 Dynamics CRM 的各個方面
- 全面了解 Dynamics CRM 的本地部署和托管版本
- 充分利用 Dynamics 的新功能,包括電子郵件、Outlook 客戶端、Internet Facing Deployment (IFD) 和關係
- 通過整合日程安排、案例、聯繫人、產品/服務信息等來改善客戶服務
- 構建強大的自動化工作流程,簡化關鍵銷售任務,使銷售人員能夠更有效地銷售
- 高效地管理和保護任何 Dynamics CRM 實施
- 通過與 Microsoft Office 生產力工具的整合為 Dynamics CRM 帶來更大價值
- 使用 Visual Studio、.NET 和自定義插件和附加組件自定義和擴展 Dynamics CRM

網址:informit.com/title/9780672329708 可下載本書的所有示例和源代碼。