買這商品的人也買了...
-
The Power of Infographics: Using Pictures to Communicate and Connect With Your Audiences (Paperback)$990$970 -
Effective JavaScript 中文版 | 駕馭 JavaScript 的 68 個具體作法 (Effective JavaScript: 68 Specific Ways to Harness the Power of JavaScript)$450$356 -
深入淺出 C#, 3/e (Head First C#, 3/e)$980$774 -
Infographics For Dummies (Paperback)$1,250$1,188 -
中老年人快樂學電腦：Office 2013 (Word / Excel / PowerPoint / Outlook)＜超大圖解好閱讀，教學影片好上手＞$420$332 -
進擊的 Joomla! 3.3 : 讓你輕鬆成為架站達人$580$452 -
Unity 3D 跨平台遊戲製作的15堂課$450$356 -
Articulating Design Decisions: Communicate with Stakeholders, Keep Your Sanity, and Deliver the Best User Experience (Paperback)$1,470$1,397 -
使用者故事對照 (User Story Mapping: Discover the Whole Story, Build the Right Product)$580$458 -
UX策略｜設計讓人夢寐以求的創新數位產品 (UX Strategy: How to Devise Innovative Digital Products that People Want)$480$379 -
UX 從新手開始｜使用者體驗的 100堂必修課 (UX for Beginners: A Crash Course in 100 Short Lessons)$480$379 -
$294速度與激情：以網站性能提升用戶體驗 (Designing for Performance) -
今天不學機器學習，明天就被機器取代：從 Python 入手+演算法$590$502 -
Python 自動化的樂趣｜搞定重複瑣碎 & 單調無聊的工作 (中文版) (Automate the Boring Stuff with Python: Practical Programming for Total Beginners)$500$425 -
$1,620Designing with Data: Improving the User Experience with A/B Testing (Paperback) -
穿梭虛擬與現實 -- Unity 3D 擴增實境AR速戰技 (附範例/近220分鐘影音教學)$550$435 -
寫程式前就該懂的演算法 ─ 資料分析與程式設計人員必學的邏輯思考術 (Grokking Algorithms: An illustrated guide for programmers and other curious people)$390$308 -
精實 UX 設計｜帶領敏捷團隊打造出色的產品, 2/e (Lean UX: Designing Great Products with Agile Teams, 2/e)$450$356 -
最符合人腦的解讀方式：用 d3.js 完成網頁視覺化$540$459 -
人人都能上手的資訊圖表設計術：台灣第一家INFOGRAPHIC設計公司，經典案例、操作心法、製作祕笈全公開！$450$383 -
Mapping Experiences 看得見的經驗｜創造價值從經驗圖像化開始 (Mapping Experiences)$680$537 -
$113錢可以這樣用：我的銀行賬戶怎麼多了一筆錢？ -
Designing with Data｜善用數據幫你打造好設計 (Designing with Data: Improving the User Experience with A/B Testing)$580$458 -
協同產品設計｜幫助團隊建立更好的體驗 (Collaborative Product Design: Help Any Team Build a Better Experience)$680$537 -
Storytelling in Design｜在設計中說故事 (Storytelling in Design: Principles and Tools for Defining, Designing, and Selling Multi-Device Design Products)$680$537
相關主題
商品描述
One key responsibility of a product designer is to conduct formal and informal research to inform business needs and design decisions. But, if you're like many product designers who have come from different professions, you may well lack research fundamentals. If that's the case, this practical book is the primer and desk reference you need.
With it, you'll learn how to perform both quantitative and qualitative UX research in a practical manner without having to become a full-fledged researcher. It's ideal for product designers both in agency and in-house environments.
商品描述(中文翻譯)
一位產品設計師的主要責任之一是進行正式和非正式的研究，以了解業務需求和設計決策。但是，如果你和許多來自不同職業的產品設計師一樣，可能會缺乏研究的基本知識。如果是這樣，這本實用的書籍就是你所需要的入門書和桌上參考資料。
藉由這本書，你將學會如何以實用的方式進行定量和定性用戶體驗（UX）研究，而不必成為一名全職研究員。這本書非常適合在代理商和內部環境中的產品設計師。
