This Is Service Design Methods: A Companion to This Is Service Design Doing
暫譯: 這是服務設計方法:這是服務設計實踐的伴侶

Marc Stickdorn, Markus Edgar Hormess, Adam Lawrence, Jakob Schneider

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商品描述

In this book, you’ll find 54 hands-on descriptions that help you DO the key methods used in service design. These methods include instructions, guidelines, and tips-and-tricks for activities within research, ideation, prototyping, and facilitation. This is the print version of the method companion to the book This Is Service Design Doing (#TiSDD). It includes the same content that you can find free on the book website, tisdd.com, but nicely revisualized and presented in a professional bound format.

Caveat: While methods are the building blocks of a service design process, owning a pile of bricks does not make you an architect or even a bricklayer. Success in doing service design certainly requires a mastery of these methods. However, you must also be able to combine them into a process that fits the context and needs of your organization and guide people through this new way of working.

This book only contains the building blocks—the methods. It doesn’t detail how to assemble them into a cohesive design process or how to plan or manage it. Neither does it describe why people should invest in service design nor explain how to bring service design to life in your organization. For all of this (and more), please read This Is Service Design Doing.

商品描述(中文翻譯)

在這本書中,您將找到54個實作描述,幫助您實際運用服務設計中的關鍵方法。這些方法包括研究、構思、原型製作和促進活動的指導、準則以及技巧和竅門。這是與書籍《This Is Service Design Doing》(#TiSDD)相關的實作方法伴侶的印刷版。它包含了您可以在書籍網站 tisdd.com 上免費找到的相同內容,但以專業的裝訂格式重新視覺化並呈現。

警告:雖然方法是服務設計過程的基石,但擁有一堆磚塊並不會讓您成為建築師或磚瓦工。成功進行服務設計確實需要掌握這些方法。然而,您還必須能夠將它們結合成一個適合您組織的背景和需求的過程,並引導人們適應這種新的工作方式。

這本書僅包含基石——這些方法。它並未詳細說明如何將它們組合成一個連貫的設計過程,或如何計劃或管理它。它也沒有描述為什麼人們應該投資於服務設計,或解釋如何在您的組織中實現服務設計。關於這些(以及更多),請參閱《This Is Service Design Doing》。