Align IT: Business Impact Through IT (Paperback)

Richard Wyatt-Haines

Align IT: Business Impact Through IT (Paperback)

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Description

This new book enables IT managers to implement strategy rather than develop it.
IT professionals tend to focus on 'implementation' because they like the comfort of systems and processes. But you need to focus your energies on the people side of the delivery to ensure clarity and commitment
Key areas include:
* The business & its strategy
* Aligning IT with the strategy
* The proposition
* What is the business buying?
* Delivering with impact
Every chapter will be approached from three angles:
* Analytical - considers the reason why the topic needs to be covered
* Goal and action orientated- this is a much punchier version of the topic in terms of actions and outputs
* Storytelling- to highlight what is out there, what is possible and to remove fear
In closing, this all demands that the IT team build the ability to think and act in a strategically aligned way.

Table of Contents

SECTION 1. THE BUSINESS & ITS STRATEGY.

Chapter 1. Strategy today.

So what is strategy?

Some strange strategic terms and what they mean.

Strategy as a way of behaving.

Chapter 2. Competing businesses .

Competitive advantage and added value .

The strategy hierarchy .

Coherent strategic planning.

Chapter 3. The setting for strategy.

The individual user.

The challenge of teams.

Different types of organization .

Living with life cycles.

SECTION 2. ALIGNING IT WITH THE STRATEGY.

Chapter 4. The potential value of IT.

Does IT matter?

IT strategy versus business strategy .  

Chapter 5. Aligning IT.

Planning. who cares?

Planning. some approaches.

Strategy mapping.

IT strategy maps.

Aligning IT.

Chapter 6. Focusing on outcomes.

Performance measures. some principles.

Performance measures. some approaches.

Creating performance measures.

SECTION 3. FOLLOWING, ENABLING AND LEADING. WHAT DOES THIS MEAN IN PRACTICE?

Chapter 7. Following.

Some general principles.

The specifics.

Other aspects.

Chapter 8. Enabling.

A context.

What does it mean? .

Making it happen.

Chapter 9. Leading.

Leveraging emerging technologies.

Leading the debate .

SECTION 4. DELIVERING WITH IMPACT.

Chapter 10. Leadership & management in IT.

The context.

Your objectives.

Your role.

The skills and behaviors you need.

Developing the IT manager.

Chapter 11. Building and sustaining your brand.

Where? - Where are you going, what are you trying to achieve and what are your objectives?

The brand .

Who? - Who is involved in successfully building your brand?

The relationship management role.

How? - Making it happen on the ground?

Chapter 12. Change plus.

The context for change.

Taking the pulse.

Building the route map.

Telling the change story.

Managing stakeholders.

The CEO’s role.

Maintaining momentum.

Chapter 13. Culture.

What is it?

How to analyze your culture.

How do you change your culture?

Chapter 14. In closing.

商品描述(中文翻譯)

描述
這本新書使IT經理能夠實施策略而不是開發策略。IT專業人員往往專注於“實施”，因為他們喜歡系統和流程的舒適感。但是，您需要將精力集中在交付的人的一面，以確保清晰度和承諾。關鍵領域包括：企業及其策略、將IT與策略對齊、提案、企業正在購買什麼、具有影響力的交付。每個章節都將從三個角度進行探討：分析性-考慮需要涵蓋該主題的原因；目標和行動導向-這是該主題的更簡潔版本，涉及行動和產出；故事講述-突出展示了可能性，消除恐懼。總之，這要求IT團隊建立以戰略對齊的方式思考和行動的能力。

目錄
第1部分：企業及其策略
第1章：當今的策略
第2章：競爭企業
第3章：策略的環境

第2部分：將IT與策略對齊
第4章：IT的潛在價值
第5章：對齊IT
第6章：關注結果

第3部分：跟隨、促成和領導。在實踐中意味著什麼？
第7章：跟隨
第8章：促成
第9章：領導

第4部分：具有影響力的交付
第10章：IT中的領導和管理
第11章：建立和維護您的品牌
第12章：變革加
第13章：文化

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